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655 N. Mountain Ave. Suite B, Upland CA 91786 (909) 946-1616 :: information@arcadvertising.com |
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ARC was founded on the premise that not all advertising agencies were created equal.
As veterans of big league advertising, we felt that something had truly
been lost in the translation.
We are not a vendor. We believe our clients are partners in a shared vision.
We choose our clients carefully and deliver the kind of service you will not
find with other agencies of any size.
We believe that to achieve results a marketing campaign must have research,
strong brand and positioning, and measurable objectives.
Without these key components, creative campaigns are useless.
As a Total Market Advertising℠ agency, we do not target only the "general" market.
Doing so would be comparable to saying that we target "the average" consumer;
there is no such being.
We conduct research and evaluate what demographics represent
the targets most likely to bring in a high ROI, and we create a strategy based upon our findings.
Because we have extensive experience with multicultural markets, we can expand our
clients' market share in ways that a general market agency cannot.
We create brands and positioning that are relevant to the various target cultures
within our clients' communities. This is why our specialty is Total Market Advertising℠,
and we are the only Total Market Advertising℠ agency in the Inland Empire.
Saludos,
Augusto R. Cruzalegui President & CEO 
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